Direct selling is a vastly growing business, with the industry growing faster than the world economy in 2013, and the number of people who engage in and earn from direct selling, particularly network marketing, reaching 91 million and counting. Likewise, communications and information technology have come a long way, and with the vast expansion of the Internet and the continuous growth of mobile connectivity, more and more people across the globe are being brought closer and closer together.
So it’s only natural that network marketers make use of these technologies in conducting their business. Aside from the usual platforms that could help network marketers network—Facebook, Twitter, LinkedIn, etc.—there are plenty of means to utilise the power of mobile and the Internet in improving your network marketing business, from apps that let you shop for products on the go to programs that allow you to operate your office wherever you want. You can also make use of an automated marketing system wherein you can send nifty e-mail campaigns to your prospects and existing downlines. There’s also capitalising on the convenience of webinars to learn more about your products and keep yourself pumped up and always prepared to present the business to anyone.
Network marketing is all about opportunities, and one of the biggest opportunities from which network marketing can truly prosper is through the smart use of the constantly evolving technology that is present around us. So whip up your tablets and grab your smartphones, everyone, and let’s have a happy networking day!