Network marketing and multi-level marketing (MLM) companies have a bad reputation for being scams. Yet for everyone who hates the business, there is someone who makes a good living from it. So why the negativity? Often it is because networkers do not follow the policies set out by MLM companies, leading to “MLM crimes”. Here are some classics:
Crime #1: The pesky salesman
People associate MLM with annoying door-to-door salespeople because there are some who go about the business the wrong way. There’s a difference between speaking about, and imposing a business opportunity on to someone who’s just not interested.
Crime #2: No means maybe
Some overly persistent marketers cannot take no for an answer, and quickly, a sales call becomes harassment. Remember: no means no; not maybe, please keep bothering me.
Crime #3: The “friendly” meet-up
Many of us know someone who has tried to sign up a friend for the business, under the pretence of a friendly chat over a cup of coffee. No one likes to be fooled.
Crime #4: The dinner presentation
Much like #3, inviting someone for a dinner that turns out to be a business presentation, is a bad idea. Honesty is always a good policy.
Trying to start a business relationship under false pretences is never good. The only thing you succeed in doing is turning potential customers away. With a negative perception firmly engraved in their minds, word will likely spread that network marketing is a fraud. As a result, legitimate businesses, such as QNet, have their reputation tarnished, leading to strong defamatory campaigns like the “QNet scam”.
Before jumping to conclusions, it’s worth doing research to decide for yourself if a business is legitimate or fraudulent.
Established network marketing companies
QNet is a global wellness and lifestyle company that has been around since 1998. What sets it apart from other direct selling companies is their e-commerce model and high-quality products made to enrich customers’ lives. Moreover, it provides a business opportunity to entrepreneurs looking to start their own business, whether for additional or sole income.
QNet also empowers its representatives to give back to the community – its corporate social responsibility arms, RYTHM Foundation and Vijayaratnam Foundation, devote significant resources to philanthropic activities all around the world.
At the helm are some of the world’s most successful networkers: Dr. Vijay Eswaran, Joseph Bismark and Donna Imson. All happen to be sought-after speakers and respected thought leaders in the industry.
Honesty is the best policy
In an industry that is often misunderstood due to the lack of a legal framework in certain countries, QNet strives to be transparent and ensure business dealings are legitimate at all times.
The QNet website is clear and transparent about how the business works and what it offers. It states that the most important aspect of running the business for its independent representatives is professional marketing. In fact, all representatives are required to sign a contract to uphold ethical marketing standards. The QNet code of ethics, as well as policies and procedures, are publicly available. The company also has its own advisory board, comprising a team of legal and direct selling professionals, to ensure professional marketing guidelines are met.
At the end of the day, the QNet business can be very lucrative for those who work diligently and honestly towards their goal. However for those who refuse to abide by professional marketing guidelines, the result is often disappointment. This can lead to defamatory claims against the company, such as creating buzz about the QNet scam.